When bulk sms
Because they have a large base of users and clients that need to be reached at once with certain information. Whether it is a reminder, alert or some news, all these businesses need an efficient way to deliver these messages to their audience. But, Bulk messaging is not limited to big companies only.
SMEs can and should use this service as well. Although email marketing is considered one of the most efficient ways to reach people, the fact is that only a small percentage of emails are actually read. The same risk does apply for SMS marketing, but since messages are coming directly to a device people are so attached to, and they don’t require Internet to be opened and read, this risk pays off. And the fact that even 98% of SMSs are opened and read proves that this type of communication is the best if you want to engage consumers and stay on their ‘agenda.’
You should think of mass messaging as your additional business offer that can increase sales and revenue because it empowers you to reach customers when it’s most suitable for them, with the most critical information or service they need from you. You can lead them through the sales funnel to reach macro (purchase) conversions or entice small, micro engagements, depending on the type of business you’re in and your business goals.
Bulk messaging is a perfect platform to be used for organising entertaining mobile marketing campaigns that can not only help you raise additional revenue but also make people remember your brand and stick to it.
Engaging winning games, interesting voting campaigns or Q&A sessions can all be organised using different apps and realised through mass messaging service. Such marketing campaigns will attract new clients to your brick & mortar stores because word of mouth is the most powerful 21st-century marketing tactic. Use bulk SMS to promote your competitions and invite entries.
What is bulk SMS?
Bulk SMS is sending an SMS/MMS message to multiple end-users simultaneously. Bulk SMS is typically a ‘broadcast’ or “one-to-many” type of message and differs from a Group Message, which is considered “many-to-many.”
How is bulk SMS used in marketing?
Bulk SMS helps engage with all your customers quickly and more cost-effectively. And with 5 billion people globally sending and receiving SMS messages, it’s the easiest way to communicate info about your business to the masses. So whether it’s timely promotions, upcoming offers, or sending loyalty rewards, bulk SMS is a great asset to implement in your marketing strategy.
How Bandwidth is involved with bulk SMS?
Bulk SMS with Bandwidth’s Messaging API allows our customers to initiate large-scale outreach to their end users from a single source. This power allows important messages to be sent seamlessly and quickly from you to your group, connecting you to what matters most.
What are the benefits of Bandwidth’s bulk SMS?
Since Bandwidth owns and operates the network, we can provide our customers services like Bulk SMS with additional benefits built in. The cost savings is the first benefit of using Bandwidth’s Messaging API for Bulk SMS. Owning the network makes transactions simple, it’s just you and Bandwidth and your great idea. No middleman. The second benefit is that we want to support your business, whether you have a small start-up or an enterprise giant. From reaching out to 20 customers to over 500, we are built to scale, so your business can grow. The most important part of using Bandwidth to fulfill your messaging needs is that you gain access to our world-class team. We are here to support you, answer your questions, and solve problems so you can focus on your business. We’ve mastered the art of messaging, so you can master what’s important to you.
Where we talk about bulk SMS
• SEND SMS/MMS
Terms related to bulk SMS
• Application-to-Person (A2P)
• Bandwidth Voice & Messaging Dashboard
• SMS API
• MMS API